Advertise in our Playbill/Program

Advertise in our Playbill/Program

Please consider advertising in our theatre playbill/program. Last year alone we had over 33,000 people come to the theatre to appreciate great plays, dance, music and comedy. We are pleased to have hosted great events and groups like Orchesis Dance Company, Waterloo-Cedar Falls Symphony Orchestra Chamber Concerts, Ozark Jubilee from Branson, Buddy Morrow & the Tommy Dorsey Orchestra, Leo Kottke, The von Trapps in Concert, Greg Brown with Pieta Brown & Bo Ramsey, Larry O’Brien & the Glenn Miller Orchestra, Waterloo Columbus musicals, Deer Camp the musical comedy, The Old Creamery Theatre Company, Lorie Line, and the Guthrie Theater Company.

Did you know that our season ticket holders come from forty-three different cities, not just the Cedar Valley? With past shows like M*A*S*H, Joseph…, Pippin, The Music Man, White Christmas, The Sound of Music, Mary Poppins we continue our theme:        Heavy on the Fun, Not on the Wallet!

We have a one time fee to advertise in our playbill/program. The fee is paid once and your ad runs the entire season, our loyal theatre patrons will be viewing your ad all year long.

Last year we had only 42 advertisers in our playbill/program. Not 200 or 300, just 42. We would appreciate your consideration of advertising with us for the coming season.

As a member of both the Cedar Falls Chamber of Commerce and the Waterloo Chamber of Commerce, we try to be a good neighbor. We bring many people into our NorthEast Iowa area and frankly, when we do well, our business neighbors do well. Please consider being a partner with us and contact John C. Luzaich if you have any questions. Thank You !

All ad are black & white, unless color is specified. The playbill/program size is 8 1/2 inches high by 5 1/2 inches wide.  A new playbill is printed for each play.

Actual cash paid ad pricing and size is:

  • quarter page, vertical (4″H x 2 1/2″W) or horizontal (2″H x 5″W) – $295 (add $25 for color)
  • half page, (4″H x 5″W) – $495 (add $50 for color)
  • full page, (8″H x 5″W) – $895 (add $100 for color)

Some media ads can be done at full retail price in trade.  Contact the General Manager, John C. Luzaich, for trade deals.

Once again, our prices are not increasing this year! And, you can purchase an ad anytime during the year.

Note: contracts must be signed prior to ads running with us. Ads should be e-mailed directly to the theatre.